A synergistic marketing ploy to cash in on America’s continuing copious consumption of Coca-Cola and America’s then (circa 1939-41) copious consumption of comic books, Kooba Cola was the brain child of Fox Feature Syndicate head-huckster, and self-proclaimed “King of Comics”, Victor A. Fox. A series of hard sell ads featured in the pages of Fox titles such as Fantastic Comics, Weird Comics, and Blue Beetle Comics, promising everything short of a cure for cancer. Widely thought to have never seen production, in-store advertising ephemera has been discovered.

“AND REMEMBER, the 12 oz. GIANT SIZE bottle is ENOUGH FOR TWO!“